Statistics from Hubspot's 2012 Inbound Marketing Report highlight the importance of blogging. According to the study, 57% of companies who have a blog reported acquiring a customer from their blog. In that same study, a survey of marketers revealed that 81% of businesses say that their business blog is useful to critical for their business.
The Case for Small Business Blogs Here are some of the most important benefits of having a blog for your business:
1) Boost Search Engine Optimization-Search engines love fresh content. What better way to provide frequent content than with blog posts. By blogging consistently, you give Google and other search engines new content to index and you create opportunities to plug in those all-important keywords to increase your visibility on search engine results pages (SERPS).
2) Develop Relationships with Potential and Existing Customers-Blogging allows you to connect with your site visitors. This can be accomplished by asking your readers questions at the end of your posts to get the conversation going or by simply allowing comments and feedback. By reviewing and responding to readers’ comments, you can create a rapport with your audience, build trust, and gain valuable insight into what your customers are looking for.
3) Establish Your Business as an Industry Leader-No matter how small your business is, you can build trust and clout within your industry by providing valuable, expert information in your blog posts. Over time, you become a “go to” resource for helpful, informative content, which can ultimately lead to higher customer conversion rates. This is especially important for small businesses looking to gain credibility to compete with larger companies.
4) Connect People to Your Brand-Blog posting allows you to show a personal side of your business that perspective and current customers won’t see through outbound marketing techniques. Blogging gives others a sense of the corporate standards, vision, and personality of your company.
5) Create Opportunities for Sharing-Every time you blog, you create an opportunity for your audience to share your blog with others. Whether they link to your blog post, tweet it, or email it to others, it’s free marketing and it further validates you as a credible business.
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The most important person to sponsor.
Hi,
The most important person to sponsor in your business is YOU. Until you sponsor yourself, go all in, and burn your bridges, you will never make it big in the business.
If you are only half in, your prospect will know it. You need commitment, conviction and belief.
You must believe in yourself, your products, your company and the industry.
Until that happens you will stumble in your business. Trust me, one committed and convicted person can change the world.
For only $7, you can jump back in and get committed!
DigiSoft Tour & Member Login:
The most important person to sponsor in your business is YOU. Until you sponsor yourself, go all in, and burn your bridges, you will never make it big in the business.
If you are only half in, your prospect will know it. You need commitment, conviction and belief.
You must believe in yourself, your products, your company and the industry.
Until that happens you will stumble in your business. Trust me, one committed and convicted person can change the world.
For only $7, you can jump back in and get committed!
DigiSoft Tour & Member Login:
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Rick Brier
8122643754
powerprofitcenter@gmail.com
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“Why worry? If you’ve done the very best you can, worrying won’t make it any better.” - Walt Disney
Your Login User ID:
Rick Brier
8122643754
powerprofitcenter@gmail.com
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“Why worry? If you’ve done the very best you can, worrying won’t make it any better.” - Walt Disney
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