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Friday, January 9, 2015

*** 20 Interesting Marketing Facts Of 2014 *** {167}

💛Content marketing has flipped the traditional marketing models from the push paradigm to pull. It’s about the law of attraction. It’s also inbound marketing (that has been with us for over half a decade) by a different name.

It is an art and a science that rewards creative content creators. It’s images, text, videos and Podcasts. The craft of content marketing is also many moving parts. It includes the disciplines of search engine marketing, email marketing and social media. You need to understand that making it work is about earned and paid marketing tactics that need to run in parallel if you want to be visible online.

Is the social web the death of good writing?

The social web has been seen by some as the facilitator of the death of intelligent writing as cat videos and Selfies seem to dominate popular opinion and media consciousness.

My journey around the web has me convinced otherwise. The evolving digital world as we know it is allowing writers we didn’t know existed to become visible and reveal their genius. It is providing a platform for writers to grow their skills and also receive feedback that makes them better artists. Attention on the web is more about learning and feedback than narcissism.

Content creation can involve bland blog posts and content that puts you to sleep. But there is much to be read that delights, surprises and entertains.

Content marketing facts in 2014:

Here are some of the stats that is the moving feast of facts that is content marketing.

$135 billion will be spent on new digital marketing collateral (content) in 2014

78% of CMO’s think custom content is the future of marketing

Internet advertising will make up 25% of the entire ad spend by 2015

Social media marketing budgets will double over the next 5 years

Email with social sharing buttons increase click through rates by 158%

Nearly 50% of companies have content marketing strategies

33% of traffic from Google’s organic search engine results go to the first item listed

67% of B2B content marketers consider event marketing essential

73% of reporters think press releases should contain images

72% of “Pay per Click” marketers plan to increase their budget in 2014

52% of all marketers have found a customer via Facebook in 2013

B2B companies that blog generate 67% more leads

43% of all marketers found a customer via LinkedIn

55% of marketers worldwide increased digital marketing budgets in 2013

Customer testimonials have the highest effectiveness for content marketers at 89%

Videos on landing pages increase conversions by 86%

65% of your audience are visual learners

Marketers will use dynamic content to deliver highly personalized experiences to the right audiences at the right time

Inbound marketing delivers 54% more leads than traditional outbound marketing

Visual data is processed 60,000 times faster by the brain than text.

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{Pre-written AD}:

Being wealthy is just a mindset...

"If all it takes to be wealthy is money.... Why is it that lottery winners will almost always end up right back in the same financial state they were in before they won the lottery?”

The reason is because being wealthy is a mindset.

Now don’t get me wrong here, I totally believe that money is a
critical part of wealth. And anyone who tells you that it isn't plain and simply doesn't have any – period!

Important as it is, though, it's only a part of wealth, and deep down inside, you know (or at least suspect) this is true.

Most of the time the excuse we use for not having money is “I’m Not That Interested in Money”

What this really means is you’re not interested in making the life-transforming changes necessary to pull up your stubborn roots – to move beyond job security and toward financial freedom.

It is going to take some changes in your life and I am hoping at this point I have convinced you that you are ready to make those changes needed.

Most of the Truly Successful People Are:

- Not any smarter than you

- They're not any more gifted than you

- They're not any luckier than you

- And they don't work any harder than you

The reason they have what they have is because they have a different mindset.

If you are thinking you want to start down the same path to your own financial freedom, there is something that needs to happen first.

You must first understand how the rich think about money and how it differs from the poor and middle-class way of thinking.

Regardless of how much money you make, you will end up right back where you started if you don’t change your thoughts about money.

Make an active commitment to mentally remind yourself that it is simply a TOOL to build the life you want.

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Rick Brier
8122643754
powerprofitcenter@gmail.com

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"Do one thing every day that scares you."-- Anonymous



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