My answer is "YES" and "NO" because relationships are the glue that keeps your team together long term. People who like and trust you, are more apt to do business with you, versus someone who is not respected or liked.
With that being said, even if you have a great relationship with a team member, even if it's a friend or family member, doesn't mean that they will all stay. It's just part of the business that you need to accept. Truth be told, most of your team members will ultimately opt out and quit, and that's a fact! It's not your fault, so don't blame yourself. You can't help everyone.
On the flip side, you will have people who kill it, and build a huge business, and really don't like you very well at all. Again, you can't please everyone, so don't let it bother you, because you can't do anything about it anyway.
You can be the best person in the world at building relationships, but be a horrible network marketer! Most people in this industry will tell you that building relationships are over rated, partly because of what I've already said. Sometimes you will spend hours trying to build a relationship, and there's a fair chance that even if that person does join your company, that they won't do anything to build their business anyway.
When building relationships in network marketing, it's probably best to try to build that relationship after they join you, and proves that they are serious about the business, otherwise it could be time wasted. For me personally, I do a lot of prospecting (1 on 1), anyway, so I like to build rapport from the get go, but I also have a little more time than most.
For the average person that has a busy schedule, it's probably best to learn how to recruit and taproot. If you're working the numbers, they will will sort themselves out. Let people prove to you that they are coachable, and willing to put in the work, before you start building your relationship.
There are many ways to build a successful business, and you will find that every leader in the industry will have a different opinion, so depending on your daily schedule, do what works best for you. This is just my opinion, and what works best for me!
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“The money you make is a symbol of the value you create.” ― Wealth for All: Living a Life of Success at the Edge of Your Ability
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“The money you make is a symbol of the value you create.” ― Wealth for All: Living a Life of Success at the Edge of Your Ability
