Money Making Tips, And Tutorials!: 11/17/14

Monday, November 17, 2014

20 FREE ways To Advertise your Website {123}

😃1) Television ads are often prohibitively expensive for small businesses to produce and air... Magazine and radio ads are less expensive but still require a Sizeable investment when part of an ongoing campaign... Although you can spend a lot of money on an Internet campaign, there are many ways to leverage the Internet and gain free advertising for your business. Following are 20 ideas to consider.

2) Increase your visibility on search engines: Insert keywords that describe your business into the HTML < META > tags on your Web site pages... Repeat these keywords in the text of your Web site’s homepage... Strategic use of keywords can put your business name at the top of customers’ search results... For more information, see our article “Optimizing Your Site for Search Engines and Directories”...Put your URL on everything: Maximize your advertising efforts by listing your Web site address on everything you do. Print the URL on your company’s letterhead, on your business cards, on the front of your building or the door to your office suite... Use the URL in your e-mail signature... List the URL on any print advertising that you do, including phone books, brochures, flyers, and direct mail pieces.

3) Submit your site to every directory, specialty listing, industry organization, and yellow pages you can find: No matter what industry your business is in, there are online directories, such as Yahoo! Yellow Pages, that you should register with. Many business and industry associations allow you to list your business on their Web site. In addition, there are individuals who maintain popular lists of resources; use Web search engines to find these lists, and then create an entry for your business...

4) Utilize evangelists: Channel the energy of your most enthusiastic staff and encourage them to promote your company’s product as they surf the Web...

5) Blogs: A Weblog, or blog, is a collection of short articles, essays, or loosely-formatted thoughts, usually written by one individual... Since the 2004 U.S. presidential election, blogs have become extremely popular as both a medium to get your message out and a vehicle for paid advertising... Blogs also encourage reader comments, making them a valuable tool for gathering customer feedback. Companies such as Blogger (www.blogger.com) will host your blog for free... You can also install a blog on your own Web site with free software such as MediaWiki (http://wikipedia.sourceforge.net)...

6) Podcasting: Podcasts are audio files recorded in a radio talk show format. By posting podcasts on your Web site and other sites like Apple’s iTunes (www.itunes.com), customers can subscribe to your podcasts, download them as soon as they are available, and then listen to them on their computers or portable MP3 devices. The software to create podcasts is free; for more information visit www.podcastingnews.com...

7) Join online communities: No matter what the topic, there are thousands of people discussing it passionately on the Internet. By contributing to these discussion groups, you can inform your customers and advertise your business...

8) E-mail lists: Cultivate a list of your customers’ e-mail addresses and send them new product announcements, coupons, special offers, and useful information. See our article “Introduction to E-Mail Marketing” for more information...

9) Get the attention of the press: Pitch news ideas about your industry to local newspapers, radio stations, and television stations. Pitch ideas to Web news sites. Propose that one of your employees be the expert interviewed in the news piece...

10) Win awards: Research organizations that give awards for the products or services you provide. Apply for these awards and take the process seriously. When you win, make the most of the publicity...

11) Donate time or resources to a charity: Encourage charitable organizations to promote your business’ donations and involvement. Try to get media coverage for the organizations and community causes you champion...

12) Publish information and reports about your industry: Provide consumers with free information about your business’ industry. Invest in potential customers and they will invest in you...

13) Reciprocal links: Companies such as Link Leads (www.linkleads.com) help businesses by facilitating an exchange of hyperlinks. By allowing a company to insert links to their products on your site, a company will allow you to insert links to your products on its site...

14) Reciprocal banner ads: Companies such as 123 Banners (www.123banners.com) help businesses by facilitating free banner advertisement swaps. By allowing a company to advertise on your site, they allow you to advertise on theirs. Be sure you retain control over what Web sites carry your ads, and what ads you post on your site...

15) Coupons: Make coupons available on your Web site and e-mail them to your customers. Encourage them to give the coupons to friends and family.

16) Free samples of your product or service: Offer free samples of your product or service. Distribute these samples as widely as possible. Register your giveaways with Web sites such as A+ Free Stuff (www.aplusfreestuff.com) that act as a clearinghouse for free products. Before giving something away for free, ask customers to provide their e-mail address or fill out a short survey...

17) Free classified ads: Use services like Yahoo! Classifieds (http://classieds.yahoo.com) to post free ads for your products and services. Also consider posting offers for free samples of your products, sweepstakes, and other giveaways...

18) Excellent customer service: There’s no advertising like personal recommendations made between friends and family. The best way to encourage this type of “viral marketing” is to provide excellent customer service. Take the time to properly train and motivate your sales people and do what is necessary to satisfy your customers’ needs...

19) Business alliances and partnerships: Build partnerships with businesses that offer complementary products and services, and then promote each other. Make joint press statements about your industry, your partnership, and your products and services. Make sure your partners provide links from their Web sites to yours...

20) Ezine: Write an e-mail newsletter, called an ezine, with articles about your industry, your products and services, and related news of interest to your customers. Check out sources such as goarticles.com and ezinearticles.com, which provide free articles you can use in your ezine. Advertise your ezine for free with directory sites such as www.ezine-dir.com. Not all these ideas may be appropriate for your business. The important thing is to think creatively and experiment. The Internet is an extremely flexible tool that gives your business many avenues for advertisement and enables you to react quickly to customer feedback.

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Remember it’s just a bad day, not a bad life.

Business Cards, (Vista Print) - Getting Started {122}

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{E-mail for your tour takers}:

Rev up your money machine starting today!

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“Home-based businesses are one of the fastest-growing segments in our economy, and that trend will only continue, as the age of the corporation, which began barely a century ago, now gives way to the age of the entrepreneur.” - Paul Zane Pilsner

Word-Of-Mouth Advertising? {121}

💥Word-of-mouth advertising is important for every business, as each happy customer can steer dozens of new ones your way. And it's one of the most credible forms of advertising because a person puts their reputation on the line every time they make a recommendation and that person has nothing to gain but the appreciation of those who are listening. What are you doing to make sure your potential ambassadors feel confident enough in your business to recommend it? What are you doing to trigger word-of-mouth?

Here are some tips to help you generate word-of-mouth:

Word-of-mouth is triggered when a customer experiences something far beyond what was expected. Slightly exceeding their expectations just won't do it. You've got to go above and beyond the call of duty if you want your customers to talk about you.

Don't depend on your staff to trigger word-of-mouth by delivering "exceptional customer experience." Good customer service is sporadic, even in the best establishments. The customer who receives exceptional service today can't be sure their friends will receive the same tomorrow, so even the most well-served are unlikely to put their necks on the line and make a recommendation. Deep down, customers know service comes from an individual, not from an establishment. And even the best people have bad days.

Physical, nonverbal statements are the most dependable in triggering word-of-mouth. These statements can be architectural, kinetic or generous, but they must go far beyond the boundaries of what's normal. If you don't want to be average, why do you insist on being normal? Here are some examples of these statements:

Architectural. The piano store that looks like a huge piano, with black and white keys forming the long awning over the long front porch. The erupting volcano outside the Mirage in Las Vegas. A glass-bottom floor that allows customers to see what's happening on the floor below them. Do you remember when McDonald's began building attached playgrounds to all their restaurants? It's worked like magic for more than 20 years.

Kinetic. The tossing of fresh fish from one employee to another at Pike Place Market in Seattle. The magical, twirling knives of the tableside chefs at Benihana. Kissing the codfish when you get "screeched in" at any pub in Newfoundland. (A screech is a loud and funny ceremony during which non-Newfoundlanders down a shot of cheap rum, repeat some phrases in the local dialect and kiss a codfish. Everyone who visits that wonderful island returns home with a story of being "screeched in.") While it may at first seem like a kinetic word-of-mouth trigger is a violation of #2 above, "Don't depend on your staff...," it's really not. A kinetic word-of-mouth trigger is constantly observable by management. It isn't a "customer service" experience delivered privately, one on one.

Generous. Are you willing to become known as the restaurant that allows its guests to select--at no charge--their choice of desserts from an expensive dessert menu? You can cover the hard cost of it in the prices of your entrees and drinks. Flour, butter and sugar are cheap advertising. Are you the jewelry store that's willing to become known for replacing watch batteries at no charge, even when the customer hasn't purchased anything and didn't buy the watch from your store? Word will spread. And watch batteries cost less than any type of advertising.

Architectural, kinetic, generous: These are the flour, butter and sugar of effective word-of-mouth. Will you put these rich ingredients into the mouths of your potential word-of-mouth ambassadors?

Budget to deliver the experience that will trigger word-of-mouth. Sometimes your word-of-mouth budget will be incremental, so that its cost is tied to your customer count. Other times it'll require a capital investment, so that repayment will have to be withheld from your advertising budget over a period of years. The greatest danger isn't in overspending but in under spending. Under spending on a word-of-mouth trigger is like buying a ticket that only takes you halfway to Europe.

Don't promise it in your ads. Although it's tempting to promise the thing you're counting on to trigger word-of-mouth, these promises will only eliminate the possibility of your customers becoming your ambassadors. Why would a customer repeat what you say about yourself in your ads? You must allow your customers to deliver the good news. Don't rob your ambassadors of their moment in the sun.

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Hard times don’t create heroes. It is during the hard times when the ‘hero’ within us is revealed. – Bob Riley

List Joe Overview {120}

***List Joe Description...

***List Joe is a safelist membership program created and run by internet marketer Jonah Klimack that helps members advertise their business interests through in-house promotional email advertising... This program works by offering credits to members for reading emails and allows members to gain credits in other ways as well... Members can earn commissions by referring others to the program...

***List Joe Detailed Overview...

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***List Joe works by allowing members to earn credits toward sending promotional emails to other members... There are four levels of membership; free, bronze, silver and gold... As is normal, the more you pay for membership, the more benefits you get... Free members can email other program members every 7 days, and can only send emails to the number of members that correspond with how many credits they have... For example,100 credits equal 100 emails you can send...

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***List Joe offers a tracker that lets you know which of your referral promotions are getting the most results. When you are trying to recruit referrals to a program in a variety of ways, you usually don’t know where your referrals come from when you get them. This tracker will tell you, which is a helpful feature for building your downline...

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{Admin Update}:

Guess who is coming to town?=> hint!=> Ho, Ho, Ho!

Oct. 4, 2017

Google Translator: https://google.com/search?q=translator

Hi Rick,

Santa Is Here! Santa Is Here! Santa Is Here!!!

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The way to get your ad noticed online is to do something no one else is doing. This is why we start our Christmas Campaign around the beginning of October!

There are approximately 10-11 weeks left before people settle in for the Christmas Holiday Season. That`s 10-11 weeks for you to make some extra c-a-s-h before the Christmas Holiday Season!

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TeamWork Works!

Ron Walsh
CEO & Founder
DigiSoft Payline

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“Life is a sum of all your choices.” - Albert Camus