😜Anytime you own and operate a business whether it's online, or brick and mortar, you should have an elevator speech. So what exactly is an elevator speech you ask?
An elevator speech is a brief introduction about yourself, share a key poinbt, or make a connection with someone. It's called an elevator speech because it should only take 1-2 minutes to get your info out there. which is about the equivilent of riding in an elevator, hence the term elevator speech...
For this post I'm going to give you an example of an elevator speech, and a few key points...
{Example}:
"Hi, I'm [your name], with [company name], an Affiliate Marketing platform that empowers businesses to reach new customers through a network of passionate partners.
We connect you with high-quality affiliates who promote your products or services on their platforms, allowing you to scale your reach without hassle of building your own sales team. Essentially, you only pay when a sale is generated, making it a low-risk, high reward way to boost your revenue. Interested in learning how we can help your business grow?"
*Again this is just an example, so make sure to create one that fits your narrative...
{Key Points}:
* Brief Introduction: Make sure to state your name, and company name...
* Value Proposition: Quickly highlight the key benefit of your affiliate marketing platform, effortless customer acquisition through a network of affiliates...
* Target Audience: Mention who is your ideal customer. (So businesses can expand on their customer base...
* Unique Selling Point: Emphasize the "pay-per-sale" mentality as a low risk approach to marketing...
* Call To Action: Invite your prospect to listen and learn more about how your product/service can benefit them...
{Your Pitch}:
Tailor it to the prospect:
When speaking to someone in your industry, always mention how your affiliate network has successully partnered with others in your particular field...
Focus on the harder points:
Address common challenges that the prospect might face, like a limited marketing budget, or the difficulty of constantly trying to find new customers. Also show them how your affiliate program can solve these problems...
Keep it short:
Your goal is to make your pitch in around a minute or less if possible, ensuring that it's impactful, and easy to remember...
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Through ice and darkness, Washington led his frozen army across the Delaware, turning desperation into America's first Christmas miracle. |
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“When you give joy to other people, you get more joy in return. You should give a good thought to the happiness that you can give out.” —Eleanor Roosevelt
